“It’s all about Solutions for People!”

I was having a conversation with a good friend and top salesman.  We were talking about Digital Marketing in the context of traditional sales, when this line was thrown out by him.  A throw away line that says it all!:

“It’s all about Solutions for People!”

We didn’t get to go back to it, but think about it.  What is Selling?

“It’s all about Solutions for People!”

 There is a lot being said about “Digital Marketing”, What is it?

“It’s all about Solutions for People!”

I called my business “Selling Solutions”, because of Michael T Bosworth’s Solution Selling concept.  A framework for consistent professional selling.  11 years on, I still fee the name and approach are still relevant.  After all, whatever you are trying to sell, a product, a service, or YOU….

“It’s all about Solutions for People!”

You choose

You can have any two!