“widespread inability of SMEs to use software and digital skills to improve business productivity, analyse customer data and promote an online presence.”

How Selling Solutions can solve these problems

You are not alone: More Business? How to Sell? How to sell online? Social Media? Ecommerce?

– 53% have a Facebook page, down 2% on last year; 21% use Twitter, up 2% on last year

– Most SMEs use their website as just a ‘digital business card’ with basic information

– only 3 in 10 Irish SMEs can take sales orders through their website

– 89% of those with the website say it plays an important role in driving new business

– 61% of SMEs do not promote their services online

I am a solution finder.  I connect people. I am a salesman.  I help people get more business. I am @socialsellingIE Let me help you.

The lot who register your dot ie domain, or web, name, did a very small survey, but it does back up what I see every day.

SMEs scored an average B grade in ‘communicating’ and ‘transacting’, indicating a fair to good use of digital assets to communicate online with customers, facilitate e-commerce and manage other business transactions online.

So those who are online are doing an ok job.

SMEs achieved an average C grade, in the ‘boosting’ category, indicating a ‘poor use or understanding’ of digital assets like business productivity software, online messaging platforms, online marketing and promotion tools or data analytics software.

So at last they are telling us what “assets”:

  • business productivity software,
  • online messaging platforms,
  • online marketing and promotion tools or
  • data analytics software

Their next statement is much better:

widespread inability of SMEs to use software and digital skills to improve business productivity, analyse customer data and promote an online presence.

Now here is where I come in!!!!  For those who are online already……..

two of the biggest barriers to SMEs doing more online are

  • a lack of time (24%) and
  • a lack of the technical skills (11%)
  • only 3 in 10 SMEs can take sales orders through their website.

perceived as necessary to

  • build a website,
  • integrate e-commerce, or
  • make use of productivity or
  • analytics software.

SME companies who are not online at all say……

  • No time (43%),
  • lack of digital skills (39%) and
  • poor Internet connectivity (24%) as their barriers to going online.

The beauty is, selling is my business, selling solutions are what I do, the internet is one of your workplaces, a target market, I have the time and the skills, use me!

Ah the old “FUD” Factor, better than being “FUBAR”

an undue level of fear, uncertainty and doubt among SMEs business owners. There are misconceptions about the cost and time required to establish and grow a digital presence.

Fear is good, good for me, I am not afraid, I build websites that help businesses get more sales.  I have been selling since 1988, on and offline.  It is still about meeting the people, wherever they are.  It is about helping them get to know, like a trust you.

If you are in business over  year, there are grants there to help you, I will help you get them.  If you are not in business over a year, how about getting online with 

  • an email address,
  • a unique website address,
  • a website,
  • training on using it and
  • the ability to call me for support

Would that help solve this problem?

If you could get that for say, €200 a month over the next couple of years, would that help?

“Ireland’s e-commerce economy is worth €12.3 billion. Online consumer spending is rising at a rate ten times faster than offline, face-to-face sales. However, the bulk of the e-commerce spend in Ireland is with foreign companies (Virgin Media Digital Insights Report 2016). Yet our research shows high and increasing levels of SME awareness of the benefits of an online presence: productivity, cost control and sales growth.”

Selling Solutions can bring you the benefits of going online

– Almost three-quarters (72%) of SMEs now have a website

– The number of SMEs with no digital assets whatsoever has dropped to its lowest ever level, 15%

– 73% of SMEs with websites say theirs are optimised for smartphones and tablets

– 34% allow customer reservations or bookings through their website; 26% have website payment processing facilities

– Just 6% of SMEs use data analytics software, a decrease of 6% on 2017

– 77% say that being online and digitally savvy has raised awareness of their business

– 61% of SMEs do not promote their services online—the average monthly spend among those that do is €140, although 76% spend less than €100 a month

– Fewer than 1 in 10 SMEs have availed of any public or private digital funding or training programmes. 44% of SMEs said they would prefer to have one-on-one mentoring in formal digital skills training.

If you are in business over  year, there are grants there to help you, I will help you get them.  If you are not in business over a year, how about getting online with 

  • an email address,
  • a unique website address,
  • a website,
  • training on using it and
  • the ability to call me for support

Would that help solve this problem?

If you could get that for say, €200 a month over the next couple of years, would that help?

Contact Me!

Click here for a flyer on what I can do for €200 ex VAT a month:

Get online for €200 a month

Get online for €50!